“When your legs scream stop and your lungs are bursting, that’s the hurt locker. Winners love it in there”
For businesses across the world, the last 12-months have been like the Alpe d’Huez of the Tour de France. A gruelling, twisting, unforgiving and steep climb. Many companies have failed. Many have transformed. And as the vaccine rolls out and we reach the summit, there’s only one thing left to do. Accelerate. And take that momentum onto the downhill and outpace the competition.
So, what can we learn from one of the true success stories of the pandemic? Zwift has captured the hearts of cyclists during the lockdowns, bringing the experience into the home via a virtual workout platform. At this 90-minute session Zwift’s VP of Engineering will talk to us about their journey from tens of users to 3M+, and the importance of deep engineering and building platforms to last.
Afterwards, the group will discuss parallels between the success of this platform business and our own clients’ businesses.